The SEO and AISO For Real Estate Investors Blog
Every lesson on ranking, conversion and lead generation for real estate investors, from Jerryll Noorden. 75 posts · 153 questions answered.
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How We Flipped This House
Real flips from our own company, start to finish: the deal, the demo, the design and every dollar. Told in parts as it happens.
Watch the series
AI search (AISO)AISO: AI Search Optimization for Real Estate Investors
How to get your website found, trusted and recommended by ChatGPT, Gemini, Google’s AI Overviews, Copilot and Perplexity.
Ranking on Google & AIHow Google & AI rank real estate investor websites (it’s not backlinks)
Backlinks, keywords, bounce rate and click-through rate: what every SEO agency teaches you is backwards. Here is how Google actually decides who ranks #1.
Motivated sellersWhat you need to know about generating motivated seller leads
Read this before you send another mailer or make another call.
Ranking on Google & AIThe ultimate SEO & AISO guide, for real estate investors
Why conversions drive rankings, why search intent beats keywords, and 12 steps to rank #1.
Ranking on Google & AIThe SEO & AISO Playbook for Real Estate Investors
The 7 steps we used to rank motivated-seller websites #1 on Google. The same steps get you recommended by AI search.
Lists & list stackingWhy your motivated seller lists aren’t generating leads
Foreclosures. Probate. Absentee owners. You pulled the lists and sent the mailers. So where are the motivated sellers?
Lists & list stackingList stacking for real estate investors: which owners deserve your attention?
The stressors that turn a dead list into deals. How to stack, verify and prioritize your lists before you spend another dollar on mail.
The 3 PillarsThe 3 Pillars of Conversion: how to get motivated sellers to pick you
Competence. Personality. Credibility. Why a homeowner fills in your form, and not the form of the investor ranked right next to you.
Ranking on Google & AIHow do I rank #1 on Google fast?
Ranking on Google & AIPleasing Google vs pleasing your traffic
Ranking on Google & AIPractical SEO tips for investors
Ranking on Google & AISolid SEO that works
Ranking on Google & AIRanking higher, better and stronger
Ranking on Google & AIEnough struggling, start ranking
Investor websitesStep 1: get your real estate investor website set up
Investor websitesStep 2: get your real estate investor website set up
SEO vs paid adsSEO vs PPC for real estate investors: the epic battle
SEO vs paid adsAre you paid traffic marketers all drunk?
CredibilityImprove your credibility score, part 1
CredibilityImprove your credibility score, part 2
CredibilityThe importance of a good lead-generating site
Conversion strategyThe Forced Traffic Conversion (FTC) strategy
Conversion strategyCreating temptation: the job interview
Direct mailYellow letters vs postcards
Direct mailDirect mail marketing
Direct mailResults on postcard marketing
Direct mailThose friggin’ yellow letters
Direct mailYellow letters, part I
Direct mailGet the right motivated seller marketing list
Direct mailMy marketing secret
Appointments & offersSetting the appointment
Appointments & offersHow I get my offers accepted
Cash buyers & assignmentsContract sold: how to sell your contract while growing your cash buyers list
Cash buyers & assignmentsFinding cash buyers
Cash buyers & assignmentsGetting cash buyers fast
Cash buyers & assignmentsSelling my signed contract
Getting startedMy introduction
Getting startedHumble beginnings
Getting startedHow to start wholesaling
Getting startedHow to start
Getting startedHow do I start real estate investing?
Getting startedHow to start real estate investing
Getting startedFull-time real estate investing
Getting startedGiving wholesaling another try
Getting startedI hate wholesaling
Marketing & leadsMarketing continues
Marketing & leadsBuilding momentum
Marketing & leadsOMG, my phone is blowing up
Marketing & leadsGot a killer lead in 3 days
Marketing & leadsMore calls coming in
Marketing & leadsThe phone rings but no progress
Marketing & leadsPlaying communication tag
Marketing & leadsCommunication is important
Marketing & leadsAnd more lead tag
Deals & contractsScheduling the walkthrough
Deals & contractsWe have a walkthrough scheduled
Deals & contractsAn adventure in deal making
Deals & contractsI got a contract
Deals & contractsAnother contract signed
Deals & contractsTitle search completed
Deals & contractsFound a buyer
Deals & contractsMy first paycheck
Deals & contractsPay day
Deals & contractsThe flip is on the way
Deals & contractsOur house flipping blog
Deals & contractsTornado in Pensacola
MindsetStay the course
MindsetGrab these cojones and just do it
MindsetWhat it means to be successful
MindsetAccomplishments do not define your worth
MindsetWhen I am filthy
MindsetOnwards to the big time
MindsetResurfacing
MindsetShort update
MindsetAssignment 1
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